Creating Value Independently of Integrated Hog Channels: The Case of SellPigs

In: Paradoxes in Food Chains and Networks
Authors:
Nicole Leroux Pioneer Hi-Bred International, Inc. Des Moines, Iowa 50131 U.S.A. 515-334-6918 515-334-6565 (FAX) nicole.leroux@pioneer.com

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Max S. Wortman Jr. College of Business Iowa State University Ames, Iowa 50011-2063 U.S.A. 515-294-9760 515-294-2534 (FAX) mwortman@iastate.edu

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Eric Mathias Avantium Ames, Iowa 50014 U.S.A. 515-451-9068 ericdmathias@hotmail.com

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