Value chain participant councils: a tool for improved market coordination and broad-based growth

John Staatz; Donald Ricks

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Value chain participant councils: a tool for improved market coordination and broad-based growth

In: Markets, marketing and developing countries

Authors:

John Staatz

John Staatz
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Donald Ricks

Donald Ricks
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Type:: Chapter

Pages:: 97–102

DOI:: https://doi.org/10.3920/9789086866991_014

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Value chain participant councils are an important form of voluntary collective action by representatives of key participants in a vertical marketing chain. The goals of these councils are to improve economic coordination and promote effective and inclusive economic growth. They typically include representatives from farmer and trader organizations, processors, shippers, exporters, retailers, government agencies, and research and outreach organizations. The councils frequently provide key collective goods and services, such as analysis and diagnosis of system-wide problems that affect all participants in the value chain, and the development of workable plans to overcome these problems. The need for such participant council organizations to improve vertical coordination is becoming increasingly important, in both developing and industrialized countries, given the rapid changes transforming agricultural markets worldwide. This essay briefly describes what value chain participant councils are and what they do, and illustrates these points with examples both from Sub-Saharan Africa and from the United States. It then addresses four key design issues for these organizations: the need for an organizational entity that functions as an objective and well-accepted facilitator-coordinator and provider of empirical information; membership structure; financing; and continuity.

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Markets, marketing and developing countries

Where we stand and where we are heading

E-Book ISBN:: 9789086866991

Publisher:: Wageningen Academic

Print Publication Date:: 15 Nov 2010

Subjects
- Life Sciences
  - General
  - Agribusiness & Rural Studies

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Value chain participant councils: a tool for improved market coordination and broad-based growth

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Markets, marketing and developing countries

Where we stand and where we are heading

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