The Battle for Hearts and Minds in the High North

The USIA and American Cold War Propaganda in Sweden, 1952-1969

Series: 

Author:
Mikael Nilsson offers a detailed and groundbreaking analysis of how the United States Information Agency (USIA) conducted its wide-ranging propaganda campaign in Sweden during the Cold War, 1952–1969. The USIA placed propaganda in the Swedish press, radio, and television as well as schools and universities and established connections to labour leaders, government officials, and journalists. The book also details how the U.S. military financed research at Swedish universities. Nilsson shows how Swedish journalists, scientists, and government officials assisted the USIA in its propaganda efforts --- i.e., co-produced U.S. hegemony in Sweden. The book highlights both the width and the limits of USIA’s propaganda and also relates this theme to Swedish security policy and the secret military cooperation between Sweden and the United States.

Prices from (excl. shipping):

€192.01€182.00 excl. VAT
Add to Cart
Mikael Nilsson, Ph.D. (2008), is a historian currently at Uppsala University, Sweden. He has published a monograph called Tools of Hegemony (Santérus Academic Press, 2007), and many articles about Swedish-American relations during the Cold War in international peer-reviewed journals.
Introduction

Chapter 1: American Propaganda and the Working Class: The USIS and the Swedish Union and Labour Movement

Chapter 2: Freedom from the Press? The Americans, LO, and the Closing of Stockholms-Tidningen

Chapter 3: American Propaganda and the Opinion-Makers, Part I: The Placement of USIS Articles in the Swedish Press

Chapter 4: American Propaganda and the Opinion-Makers, Part II: The USIS and the Swedish Radio and Television

Chapter 5: American Propaganda and the Swedish Educational Sector, Part I: The Fulbright Program, Cultural Exchanges, and Research Funding

Chapter 6: American Propaganda and the Swedish Educational Sector, Part II: The USIS, Academic Exchanges, and American Studies in Sweden

Conclusions: How the Swedish Hearts and Minds Were Won by American Propagandists
Everyone interested in American propaganda during the Cold War, and all concerned with the American hegemonic project in Western Europe (especially vis-á-vis the neutral countries) in this period.
  • Collapse
  • Expand

Manufacturer information:
Koninklijke Brill B.V. 
Plantijnstraat 2
2321 JC
Leiden / The Netherlands
productsafety@degruyterbrill.com