FloriLog regie: logistics orchestration in the pot plant supply chain network

H.M. Vollebregt; F.P. Scheer; J.G.A.J. van der Vorst; K.G.J. Pauls-Worm

FloriLog regie: logistics orchestration in the pot plant supply chain network

In: Towards effective food chains

Authors:

H.M. Vollebregt

H.M. Vollebregt ¹Wageningen UR, Food & Biobased Research, Bornse Weilanden 9, 6708 WG Wageningen, the Netherlands; martijntje.vollebregt@wur.nl

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F.P. Scheer

F.P. Scheer ¹Wageningen UR, Food & Biobased Research, Bornse Weilanden 9, 6708 WG Wageningen, the Netherlands; martijntje.vollebregt@wur.nl

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J.G.A.J. van der Vorst

J.G.A.J. van der Vorst ²Wageningen University, Logistics, Decision and Information Sciences, Hollandseweg 1, 6706 KN Wageningen, the Netherlands

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, and

K.G.J. Pauls-Worm

K.G.J. Pauls-Worm ²Wageningen University, Logistics, Decision and Information Sciences, Hollandseweg 1, 6706 KN Wageningen, the Netherlands

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Type:: Chapter

Pages:: 47–62

DOI:: https://doi.org/10.3920/9789086867059_004

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Purpose: This paper investigates the question What are the benefits of an international service network compared to the current turntable position of the Netherlands with regards to pot plants? This was the focus of the FloriLog-regie project in which all key stakeholders of the sector participated.

Methodology/approach: A location-allocation model for European distribution has been developed as instrument to investigate the effects of new network structures and logistics orchestration.

Findings: Analysis of the modelling results shows that distribution costs can be significantly reduced by use of a hub network and by consolidation in regional and international transport flows.

Practical implications: The results have given a higher sense of a collective opportunity, with as main drivers the relative large amount of locally produced and locally consumed products and the increasing market demand for high responsiveness. The modelling results are valuable for corporate and governmental decision makers as these outcomes are used to direct stakeholder discussions towards feasible and acceptable scenarios. To conclude, the paper presents the main lessons learned from project management perspective to support the transition process.

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Towards effective food chains

Models and applications

E-Book ISBN:: 9789086867059

Publisher:: Wageningen Academic

Print Publication Date:: 15 Nov 2010

Subjects
- Life Sciences

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FloriLog regie: logistics orchestration in the pot plant supply chain network

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Towards effective food chains

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