| Figures | ||
| 1.1 | Lascaux animal painting. Photo by Professor Saxx. The author permits use of the picture for private, public or commercial purposes to copy, distribute and/or modify under the terms of the GNU Free Documentation License. | 4 |
| 1.2 | Online course template with graphics. | 10 |
| 1.3 | Online course template without graphics. | 10 |
| 2.1 | In or out of the box. | 22 |
| 2.2 | Zuni bear fetish ornament. | 25 |
| 2.3 | Peirce’s triadic theory of signs. | 27 |
| 2.4 | De Saussure’s dyadic theory of signs. | 27 |
| 2.5 | Plato’s cave. | 30 |
| 2.6 | Ten steps of student overload navigating online courses. | 36 |
| 3.1 | Painting (Artwork by Kathleen Padoan, used with permission). | 41 |
| 3.2 | Abstract art (Artwork by Kathleen Padoan, used with permission). | 41 |
| 3.3 | Rudimentary drawing of fire. | 48 |
| 3.4 | Ceremonial headdress drawing. Openclipart, 2016, https://openclipart.org/tag/headdress. Used under Creative Commons license, https://creativecommons.org/publicdomain/zero/1.0/ | 50 |
| 3.5 | Drawing of a 20th century classroom. | 51 |
| 3.6 | Web symbols. Wikipedia Commons, https://upload.wikimedia.org/wikipedia/commons/thumb/8/8b/Webdings-big.png/640px-Webdings-big.png | 52 |
| 3.7 | USAACC Augmentative and Alternative Communication website (United States Society for Augmentative and Alternative Communication, https://www.ussaac.org/). | 54 |
| 3.8 | USSAAC website example of pull-down graphics explaining highlighted words (United States Society for Augmentative and Alternative Communication, https://www.ussaac.org/). | 54 |
| 3.9 | Stick figure example of thoughts inside and outside of one’s head. | 55 |
| 4.1 | Storytelling. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 65 |
| 4.2 | Sleeping Beauty, https://openclipart.org/detail/221189/sleeping-beauty. Used under Openclipart Sharing License 1.0, https://openclipart.org/share | 70 |
| 4.3 | Dragon. https://www.publicdomainpictures.net/en/view-image.php?image=118578&picture=asian-dragon. Used under Openclipart Sharing License 1.0, https://openclipart.org/share | 71 |
| 4.4 | Excavating deep metaphors. | 73 |
| 4.5 | Eye exam chart. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 80 |
| 4.6 | Connecting to others. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 82 |
| 5.1 | Branding for semiotic marketing. | 91 |
| 5.2 | Beauty and the Beast by W. Goble, 1913. Courtesy Wikipedia, https://commons.wikimedia.org/w/index.php?curid=30429016 | 93 |
| 5.3 | Online course confusion. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 99 |
| 5.4 | Greimas’s semiotic square. | 101 |
| 5.5 | Greimas’s square conceptual framework for online higher education analysis. | 104 |
| 5.6 | Greimas’s square factors for online higher education analysis. | 104 |
| 5.7 | Completed Greimas’s square analysis for online higher education. Composite of Presenter Media thumbnails, reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 106 |
| 5.8 | Brain receiving online content and image input. Thumbnails reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 108 |
| 6.1 | The culture umbrella by M.-F. Winters (Courtesy Mary-Frances Winters, The Winters Group, 2013). | 115 |
| 6.2 | An iceberg. | 120 |
| 6.3 | The culture iceberg. | 121 |
| 6.4 | Matryoshkas, Russian nesting dolls. Courtesy Wikipedia Commons. | 121 |
| 6.5 | Threshold concepts and liminal spaces. Presenter Media. Concept inspired by ACR Log. Academic Librarians Research Librarians Log, http://acrlog.org/ | 125 |
| 6.6 | Google homepage with whitespace. Reprinted with permission by Google Brand Permissions. | 127 |
| 6.7 | The cybersemiotic star by S. Brier. Used under Creative Commons license, https://creativecommons.org/licenses/by/2.5/au/legalcode | 134 |
| 6.8 | 1980s computer. | 136 |
| 7.1 | Card players by Lucas Van Leyden (1520). Courtesy Wikipedia Commons. | 146 |
| 7.2 | Solitaire computer game by Virginia Reed. Used under Creative Commons license, https://creativecommons.org/publicdomain/zero/1.0/ | 148 |
| 7.3 | Adam and Eve story, https://openclipart.org/detail/272177/adam-and-eve-colour. Used under the Openclipart Sharing License 1.0, https://openclipart.org/share | 149 |
| 7.4 | Electronic game pieces. Used under Creative Commons license, https://creativecommons.org/publicdomain/zero/1.0/ | 152 |
| 7.5 | Game screen circa 1975 before GUIs and similar to Control Data’s PLATO game screen. Used under Creative Commons Zero 1.0 Public Domain License, https://creativecommons.org/publicdomain/zero/1.0/ | 154 |
| 7.6 | Five personality traits, created by Anna Tunikova for peats.de and Wikipedia. Used under Creative Commons license 4.0. https://peats.de/article/big-five-die-personlichkeit-in-funf-dimensionen | 159 |
| 7.7 | Game storyboard. | 162 |
| 7.8 | Video game storyboard. | 162 |
| 7.9 | Wizard game figure. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 163 |
| 7.10 | The hero’s journey. Wikipedia, public domain, https://en.wikipedia.org/wiki/Hero%27s_journey#/media/File:Heroesjourney.svg | 163 |
| 7.11 | Hero character. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 164 |
| 8.1 | Academic silos. | 171 |
| 8.2 | Confused about semiotics. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 174 |
| 8.3 | Thinking of mathematics. Microsoft clip art. | 176 |
| 8.4 | Compte’s hierarchy of science studies. From http://www.vkmaheshwari.com/WP/?attachment_id=1605 | 179 |
| 8.5 | Untangling communication. | 182 |
| 8.6 | Pechakucha PowerPoint example. | 184 |
| 8.7 | Pechakucha conference. Pechakucha Organization, http://www.pechakucha.org | 184 |
| 8.8 | Peirce’s triad and students’ interpretations of triad. | 186 |
| 8.9 | Semiotics in all education. Graphic objects reprinted with permission from Presenter Media. https://www.presentermedia.com/ | 190 |
| 9.1 | Flat world. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 197 |
| 9.2 | Saussurean dyad, Peircean triad. | 198 |
| 9.3 | Signs: Saussure’s dyad, Peirce’s triad. | 202 |
| 9.4 | Disruptive technologies. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 203 |
| 9.5 | Internet of things. Reprinted with permission by Wikipedia Commons. | 205 |
| 9.6 | Cloud computing. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 206 |
| 9.7 | Virtual reality. | 206 |
| 9.8 | Massive open online courses. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 207 |
| 9.9 | AI robot. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 208 |
| 9.10 | Augmented reality. Reprinted with permission by Wikipedia, used under Creative Commons license, https://en.wikipedia.org/wiki/Augmented_reality#/media/File:LandForm_displays_landmarks_and_other_indicators_during_helicopter_flight_at_Yuma_Proving_Ground.JPG | 209 |
| 9.11 | Plant rhizome. Reprinted with permission by Wikipedia, Frank Vincentz, own work, https://en.wikipedia.org/wiki/Rhizome#/media/File:Euphorbia_rhizophora2_ies.jpg, used under Creative Common license, https://creative commons.org/licenses/by-sa/3.0/ | 222 |
| 9.12 | Rhizomes, circuits, and human connections. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 223 |
| 10.1 | Templates. | 236 |
| 10.2 | Big ideas, key words, and context. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 239 |
| 10.3 | Design intentions. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 240 |
| 10.4 | Systematic semiotic design model. | 244 |
| 10.5 | Semiotic design tools. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 246 |
| 10.6 | Dashboard. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 246 |
| 10.7 | Story map/grammar scenario-based design. | 251 |
| 10.8 | Scenario-based design framework. | 253 |
| 10.9 | ADDIE instructional design model. | 254 |
| 10.10 | Decision tree. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 258 |
| 10.11 | Flowchart. | 258 |
| 10.12 | Training course scope and sequence. | 260 |
| 10.13 | Handicap icon. | 263 |
| 10.14 | User, interfaces, and mediation. | 264 |
| 10.15 | Dashboard. | 265 |
| 10.16 | Infographics. | 266 |
| 10.17 | Virtual games. | 269 |
| 10.18 | Game graphics. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 271 |
| 10.19 | Greimas’s square. | 275 |
| 10.20 | Greimas’s square concept A. | 276 |
| 10.21 | Greimas’s square concept B. | 276 |
| 10.22 | Greimas’s square for higher education. | 277 |
| 10.23 | Storyboard template. | 282 |
| 10.24 | Personal webpage design template. | 284 |
| 10.25 | Graphic drawing tools. | 285 |
| 11.1 | Signs, symbols, and metaphors. Images reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 297 |
| 11.2 | Types of autopoietic systems. | 299 |
| 11.3 | Rhizome. | 301 |
| 11.4 | Metaphorical rhizome. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 302 |
| 11.5 | The contents refreshed. Reprinted with permission from Presenter Media, https://www.presentermedia.com/ | 304 |
| Tables | ||
| 8.1 | Degrees by institution, academic unit and country. | 173 |
| 9.1 | Peirce’s three universal categories. | 200 |
| 10.1 | Conceptual domain levels. | 247 |
| 10.2 | Side framework. | 250 |
| 10.3 | Needs assessment survey. | 256 |
| 10.4 | Course blueprint. | 259 |
| 10.5 | Schrock’s seven step infographic process. | 267 |
| 10.6 | Infographic resources. | 268 |
| 10.7 | Propp’s (1968) 31 steps to the mythical hero’s journey. | 281 |
| 10.8 | Web course design form. | 283 |
List of Figures and Tables
in Engaging Learners with Semiotics
Autor:innen:
und
Ruth Gannon-Cook
Ruth Gannon-Cook
Search for other papers by Ruth Gannon-Cook in
Current site
Google Scholar
PubMed
Search for other papers by Ruth Gannon-Cook in
Current site
Google Scholar
PubMed
Kathryn Ley
Kathryn Ley
Search for other papers by Kathryn Ley in
Current site
Google Scholar
PubMed
Search for other papers by Kathryn Ley in
Current site
Google Scholar
PubMed