This study explores the major reasons for Chinese small dairy farms to accept the new organization structure, dairy complex (DC), and the discrepancies between the actual effect and farmersâ perceptions. Our results show that the frequency of milk refusal, herd scale and farmersâ age contribute to farmersâ decision in accepting DCs, while sale price and disease prevention do not have significant influence. Independent farmersâ perceived effects and the actual effects of DCs in improving raw milk safety and price are consistent, but there exists misperception of DCsâ effect in disease prevention.
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This study explores the major reasons for Chinese small dairy farms to accept the new organization structure, dairy complex (DC), and the discrepancies between the actual effect and farmersâ perceptions. Our results show that the frequency of milk refusal, herd scale and farmersâ age contribute to farmersâ decision in accepting DCs, while sale price and disease prevention do not have significant influence. Independent farmersâ perceived effects and the actual effects of DCs in improving raw milk safety and price are consistent, but there exists misperception of DCsâ effect in disease prevention.
| All Time | Past 365 days | Past 30 Days | |
|---|---|---|---|
| Abstract Views | 0 | 0 | 0 |
| Full Text Views | 191 | 81 | 10 |
| PDF Views & Downloads | 47 | 30 | 10 |